- Client: MAT
- Year: 2001
- Sector: Automotive
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What we did
- Product Design
- Ideation
- Color&Trim
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Case
Motorbike helmets are, for functionality reasons, usually very uniform in shape. We worked with MAT to develop their first foray in this line of products.
Challenge
Our challenge was to design a whole family of helmets that would make an impact and give the brand a place in the market.
Solution
Using plastic and fiber, we used all the latest innovations in helmet design to make a product that would look and feel powerful, safe and elegant. We worked on giving it iconic shapes that would work well in very smooth surfaces, embodying the spirit of the motorbike world without loosing any of the aerodynamics.


